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Inika

Made with the finest, most gentle natural ingredients, INIKA products have become a saving grace for women who struggle with allergies and sensitivities to other cosmetics. Learn more about Inika

Our Story

INIKA is 100% Australian owned. We started in Sydney in 2006, and we’re proud to say that in that time we’ve become a globally recognised and trusted go-to brand for organic and natural makeup.

We were born out of a need to detox. Conscious consumers were already removing harmful chemicals from their homes and diet, replacing them with wholesome, pure and natural alternatives. When it came to makeup, there wasn’t a healthy option.

A pioneer in Certified Organic ingredients and healthy beauty, INIKA delivered that and more. We quickly gained a loyal following.

At INIKA, we’re passionate about quality. All our ingredients are ethically sourced, natural and derived from botanicals or minerals.

Our award-winning range is loved by women all over the world.

100% Natural Philosophy

INIKA. Pure. Natural. Flawless. The organic make-up brand, trusted worldwide and the make-up choice for stylishly natural women everywhere. Winner of over 35 cosmetic awards, outperforming even non-organic brands; INIKA has smashed the myth that natural make-up has to compromise on performance or fashion. Certified organic, vegan, halal, and cruelty-free.

INIKA began in 2006 with a natural drive and passion: We wanted to produce gorgeously natural cosmetics that people would fall in love with. And, we wanted to prove to the world that natural make-up didn't have to compromise on performance or fashion.

Since then, our organic make-up has won over 35 awards for product excellence and innovation, even beating big name brands in open categories. And INIKA’s full natural makeup range is now sold in more than 25 countries around the world.

INIKA has also been awarded one of the highest safety ratings in the world by the EWG (Environmental Working Group) and is committed to maintaining our Certified Organic, Cruelty-Free, Halal and Vegan status.

Our Ingredient Promise

We love naturally nourishing ingredients and so does our growing tribe of INIKA fans. INIKA uses the finest Australian botanicals and pure minerals to produce makeup that cares for your skin as well as performing brilliantly. INIKA ingredients feed the skin in a soothing manner, whilst being beneficial.

  • No petrochemicals, synthetic substances or mineral oils
  • No ingredients of animal origin
  • No talc or bismuth oxychloride
  • No parabens (Butylparaben, Ethylparaben, Methylparaben, Isobutylparaben and Propylparaben)
  • No harmful fillers
  • No genetically modified ingredients
  • No fragrances or colour components of non-organic or synthetic origin
  • No anti-microbial agents produced from non-organic sources
  • No chelating agents based on EDTA and its salts
  • No fatty chain source material of petrochemical origin
  • No sulphonation, ethoxylation or propoxylation
  • No alkyl sulphates (eg. sodium lauryl sulphate, sodium coco sulphate, ammonium lauryl sulphate)
  • No alkyl ether sulphates (eg. sodium laureth sulphate, ammonium laureth sulphate)
  • No polyethylene glycol (PEGS)
  • No polysorbates (eg. polysorbate 20)
  • No ethanolamides (eg. cocamide DEA, cocamide MEA)
  • No chemically synthesized sunscreens
  • No potentially harmful preservatives such as parabens and sodium benzoate
  • No gluten or lactose

    We ensure all of the cosmetics and personal care products made by our company will meet the standards and deadlines set by the European Union Directive 76/768/EEC to be free of chemicals that are known or strongly suspected of causing cancer, mutation or birth defects.

    Join our organic revolution Choose INIKA and choose 100% natural and ethical cosmetics for truly beautiful skin.

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